Iconic global advertising agency DDB (Doyle Dane Bernbach) is set to be shut down as part of the worldwide Omnicom/IPG...
Programmatic
We’re more than just a blog!
Our news feeds aggregate industry-wide articles that helps marketers and Ad-ops turn experience into insights that guide in better decision-making and conversion. Programmatic.co.nz aims to be a one-stop place to find news and updates about the RTB eco-system in New Zealand and Australia.
The new boss is 'moving at pace' to get the holdco back on track. Adweek Feed
Hey Readers! Welcome back. This is James Hercher, AdExchanger senior editor. And an actual person. I say that because AI...
QMS NZ/MediaWorks, Spark and PHD Aotearoa have joined forces to launch a citywide out of home campaign across Auckland. The new...
Google surged past Wall Street's Q3 estimates, with shares up over 6% in after-hours trading Wednesday. Adweek Feed
Tylenol maker Kenvue navigates pushing back against the Trump administration's claims; viewers of Nobody Wants This are tired of product...
NZME has released the next-generation of the iHeartRadio app, redesigned with a focus on mobile usability. Based on user research...
Meta executives defended soaring AI infrastructure spending, saying Meta remains “underbuilt” for its long-term ambitions. Adweek Feed
Meta's Q3 earnings saw increased growth in its ad business and continued the conversation on superintelligence. The post Meta’s Q3...
AUCKLAND, Today: Fifteen countries and regions have made it onto this year’s ONE Asia finalist list, with India leading the...