“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Programmatic
It's safe to say that 2021 wasn't quite the break we all wanted after 2020, and there's a somber feel...
There's no denying that the CMO role has been--and will continue to be-critical in driving a brand forward. It's the...
The rise of the gig economy during the Covid-19 pandemic has risen and tax-filing service TurboTax has recognized it. According...
Creatively, 2021 was a year of mixed signals. Hot off of what initially felt like a turning point in experiential,...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Double Dutch Salesforce and Oracle got a holiday...
On a list of most popular New Year's resolutions, exercise ranks near the top. But what working out looks like...
Mergers and acquisitions, the industry’s slow-motion pivot away from third-party data and the expansion of commerce-based business dominated the headlines...
Over the last 22 months of unprecedented change across media, marketing and tech, we've learned to work in new ways...
When our editorial team prepared last year's Outlook issue, we started with a list of questions: What would the future...