Sustainable consumer goods company Grove Collaborative has named Jennie Perry its new chief marketing officer as the $ 1.32 billion...
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It’s well known that good video creative can boost campaign performance. But good video creative is expensive to produce, difficult...
After a competitive pitch, GroupM agency Mindshare has been awarded the media account for online shopping mega sale event Click...
Reddit tweaked its icons for the web in order to improve accessibility (via contrasting outlines and fills to differentiate on/off...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Direct Competitors? Apple unveiled new social features at its...
AUCKLAND, Tuesday: PHD Media has promoted Abby Parkin to general manager, and appointed Nigel Cherrie to head up TransAct (an...
Dutch Insurer Revives 36-Year ‘Just Call Us’ Campaign Featuring a Former Prisoner’s Taste of Freedom
Having featured the Titanic, jewel thieves, UFOs and even U.S. President Bill Clinton, a long-running series for Dutch insurer Centraal...
Sayonara self-attribution. Apple is making a tweak to SKAdNetwork in iOS 15 that will strip the big ad platforms, including...
Google Australia and Colenso BBDO have launched a campaign to celebrate the resurgence of community spirit in the wake of...
Okayplayer, which bills itself as the artistic and progressive voice of Black culture for its parent company OkayMedia, announced today...