Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Enter Audio The growth of podcast audiences justifies the...
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The phrase “bidstream data” is popping up more and more, but few understand what the bidstream is and what data...
While most luxury brands take themselves quite seriously, Gucci likes to have a little fun, especially with its marketing. “We’re...
<!-- --> The Big Story is a podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pivot to Privacy Dear World, Trust Us. Your “friend,”...
Google will move to first-price auctions for Google Ad Manager, its publisher exchange and ad server, by the end of...
College-age consumers shouldn’t be too hard for advertisers to find, since many are, not surprisingly, on college campuses. But most...
Google, a sleeping giant in the podcast space, is starting to open its eyes and stretch. Since launching its native...