Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.California, Here We Come The California Consumer Privacy Act rode...
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Following outcry over how it changed programmatic auction rules, Index Exchange has paused bid caching, said CEO Andrew Casale in...
Drawbridge is one of the cross-device OGs, but it’s in the midst of a pivot.The company revealed $15 million in...
Over the past year, GroupM media agency Essence has reduced its investment in third-party data segments for certain clients by...
"AdExchanger Politics" is a recurring feature that tracks developments in politics and digital advertising. Today’s column is written by Ray...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Leviathan Stirs Netflix is testing promo ads between episodes with...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Lindsay Pattison isn’t messing around about increasing diversity in WPP’s top ranks.The former global CEO of GroupM agency Maxus was...
“The Sell Sider” is a column written by the sell side of the digital media community.Today’s column is by Paul Bannister, co-founder and executive vice...