Although Roku’s device sales make up 59% of its revenue, the growth of the segment is declining as Google, Amazon,...
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As it finalized its $145 million acquisition of Rocket Fuel on Wednesday, Sizmek named Mark Grether to take over as...
Before Yieldbot CEO Jonathan Mendez laid off one-third of the company’s employees in mid-July, the company had suffered a series...
At agencies, “centers of excellence” are on the outs.Instead, holding companies are moving the specialists who once powered their analytics...
LinkedIn on Wednesday launched the LinkedIn Audience Network, a platform enabling advertisers to serve sponsored content on sites and apps...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Progress Report It’s been a busy eight months since...
Another video DSP is off the market.After Sky News reported in August that London-based ad tech company RhythmOne had expressed...
Location-based apps are getting an unexpected reprieve from Apple’s blue bar mandate, an overlay at the top of the phone...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
The second-price auction is crumbling.All the major exchanges/SSPs – with the exception of Google AdX – are rolling out or...