AUCKLAND, Today: Mitre 10 Club’s Discount Days, created with loyalty specialists Quantum Jump, has been named a finalist in two...
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With lessons from Taco Bell and Chipotle, he made the coffee chain relevant again. Adweek Feed
For years, People Inc., formerly known as Dotdash Meredith, has been preparing for Google search referral traffic to dwindle down...
The Puppy Bowl scores big, bringing in 16 brands. Adweek Feed
GDP vs. ROI One long-standing concern among investors is that ad-dependent businesses – even the largest ad platforms – are tethered to...
Manscaped is making its Super Bowl debut with a pregame spot featuring anthropomorphized human hair. Adweek Feed
CloudX – a startup co-founded by the guys who co-founded MoPub and MAX – is using LLMs agents, “intelligent monetization” and...
The AI message in Equinox's campaign is right, but the visual contrast misses the message. Adweek Feed
On stage, IAB CEO railed against AI companies. “Every single company that is training and building these AI tools without...
At IAB ALM, adtech insiders say that a glut of emerging protocols won’t fix the challenges of agent-driven advertising —...