Publishers are feeling the ripple effects from MediaMath’s bankruptcy, as SSPs claw back media spend. Plus: Twitter’s rebrand to X....
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AUCKLAND, Today: Go Media has added weight to the launch of Heavyweight with Dave Letele, providing support for programme launch...
Paramount is crossing the upfront finish line. The company is now virtually done with negotiations, becoming the second major publisher...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. No Snappy Comeback In 2021, when Apple announced...
AUCKLAND, Wednesday: The Out Of Home Media Association Aotearoa (OOHMAA) has released their half-yearly revenue results, which are their strongest...
Even though she's worked there for 19 years, Christina Panos vividly recalls her first day at the Corcoran Group. It...
There was so much growth across nearly every area of Meta's business (with the exception of Reality Labs, its R&D...
The Experiential offering at Mango Aotearoa continues to grow, having doubled in size in the past year, and currently includes...
The advertising industry is increasingly adopting generative AI for improving workflow and saving time on mundane tasks, albeit at uneven...
The aptly named Oddity Tech, an Israeli DTC brand operator, doesn’t fit neatly in one category. It's a skincare and...