It’s a big day for the big blue app.The Federal Trade Commission (FTC) formally announced Wednesday it will fine Facebook...
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TikTok isn’t developed enough yet to be a fully-fledged contender for ad dollars, but it’s growing like #area51, and advertisers...
Consequence of Sound prides itself on its independent coverage of the music and film industries. But it doesn’t have the...
Horizon Media is the first agency to use Nielsen Advanced Audience, a linear TV product designed to make measuring granular...
Digital media and advertising expertise is moving up the political campaign hierarchy. The most direct example is Brad Parscale, the...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Asking About Acxiom IPG outperformed its peers in Q2...
Turns out people really like those Snapchat baby face and gender swap filters.The app’s daily active users hit 203 million...
GroupM has a new global boss.Christian Juhl, the former global CEO of Essence, was named global CEO of media buying...
This article is provided by New York Interconnect. In 2017, digital drew more ad dollars than television for the first...