Nielsen is reviewing “strategic alternatives” to selling its entire company, the company told investors this month. The TV ratings giant...
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"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Sridhar Out One of Google’s key ad executives is riding...
Ryan Joe contributedOne of Google’s key ad executives is riding off into the VC sunset. Sridhar Ramaswamy, SVP for ads and...
Facebook may have to roll out a “sorry” button.In the meantime, there’s Carolyn Everson, Facebook’s global head of marketing solutions....
W Hotels turned to a new kind of cultural language to publicize its Wake Up Call music festival last month:...
Six exchanges and a handful of top publishers who work with Index Exchange’s wrapper say they consistently notice anomalies indicating...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Face Plant Facebook seems intent on helping DC beat a...
The headache of creating and scaling video across multiple connected TV platforms is real.Innovid launched its antidote on Thursday, a...