“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
News
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pub Crawl CBSi, ESPN, Meredith, Fox News and NBCUniversal...
Facebook might be reconsidering the policy it initiated last Wednesday about third-party data providers, Acxiom CEO Scott Howe said Tuesday...
WPP confirmed Tuesday that its board has hired an independent counsel to investigate CEO Martin Sorrell for misuse of funds...
Monster.com’s new CMO, Jonathan Beamer, has a monster job ahead of him. Since its heyday in the late ’90s and...
With Europe’s General Data Protection Regulation taking effect May 25, Facebook must alter some of its business practices regardless of...
This is the third in a series of deep dives from AdExchanger on mobile fraud and mobile data quality, including...
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Proof Of Permission Facebook is launching tools to police...
Salesforce’s data management platform (DMP) continues the strong ascent it began last quarter, according to Advertiser Perceptions’ Q4 Programmatic Intelligence report,...