Across industries, marketing teams are navigating a brutal equation: shrinking budgets, leaner teams and rising performance pressure. In this environment,...
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Publicis Groupe ANZ has launched Le Truc, a creative collective for multidisciplinary projects that extend beyond traditional advertising. Le Truc will...
Plus, how Marzetti approaches discovery in a digitally influenced world. Adweek Feed
Amid a federal immigration crackdown that’s produced widespread allegations of law enforcement misconduct and resulted in the high-profile deaths of...
Westpac NZ, Saatchi & Saatchi NZ and Spark Foundry NZ have teamed up to launch ‘Laneway Loot’ – an immersive...
Plus, what Lenovo wants customers to understand about the next era of AI. Adweek Feed
AUCKLAND, Today: Anchor is stepping into screens and feeds alike with a new campaign alongside Sky and Miss Polly’s Kitchen...
New data shows layoffs attributed to AI remain limited, even as expectations for faster, higher-volume output have risen. Adweek Feed
PR agency Payper has opened a new office in central Christchurch while relocating its Auckland operation. The Christchurch office is...
Kroger U.S. has named McCann as its creative agency of record, the agency confirmed to ADWEEK. The grocery retailer is...