With the amount of data and traffic on Snapchat, especially among the young users demographic, it was only a matter...
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Programmatic is smart but you need the right message Programmatic marketing has the potential to make truly responsive media a...
In an event at the Mobile World Congress show in Barcelona, mobile monetisation firm OpenX is unveiling Native O|X. The...
Facebook is introducing a new way to measure how effective online ads are to increase in-store visIts and offline sales....