Volvo is shaking up its media agency roster for the first time in 25 years. IPG Mediabrands' Initiative has won...
$500
Adobe's media review concluded this week with its decision to split its approximately $ 500 million global b-to-c media business...
Audible, the Amazon subsidiary that provides audio storytelling, consolidated its global paid media with GroupM agency Wavemaker following a review...
Whether you're in marketing or publishing, your goal is to get attention--and achieve retention. You want your audiences to notice...
French ecommerce platform Mirakl raised $ 555 million as it looks to expand its international operations and forge further into...
Mediaocean will acquire independent global ad server Flashtalking to create what it described as a neutral tech platform with a...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Runaway Runoffs With the control of the U.S. Senate...