Food-delivery service Wonder is adding digital media to its menu with its acquisition of independent media company Tastemade. Terms of...
Acquires
Publicis Groupe has announced it has entered into an agreement to acquire independent identity solution Lotame, in an update on...
The marketing and media agency North & Warren acquired the experiential agency Interluxe on Thursday, creating a combined firm designed...
Private equity-backed Later said that it plans to acquire influencer marketing firm Mavely in a cash and equity deal valued...
The Arnott’s Group has acquired snacking brands Mother Earth, Flemings and VP brands from Prolife Foods Limited. Mother Earth is...
CTV is the hottest growth channel in ad tech, but there’s still plenty of untapped programmatic opportunity. That’s why Viant...
On Thursday, TV measurement company Samba TV announced its acquisition of audience data and contextual targeting solution Semasio. The post...
The outdoor media company Outside Interactive Inc. acquired the fitness tracking app MapMyFitness from Under Armour on Friday, Outside Interactive...
M&A is still hot in ad tech this summer. Plus, Netflix’s upfront results may sound promising, but the streamer still...
Attention measurement vendor Adelaide keeps attracting the attention of big-name ad industry investors. On Monday, Adelaide announced it raised $...