A number of ad tech-backed coalitions consolidating cookie pools have bubbled up this year to stave off Google, Facebook and...
Ad Exchange News
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Snapped Up Snap has acquired Metamarkets. The social platform...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... AdExchanger: OriginsAdExchanger: Crisis In Ad City (Part I)AdExchanger: Crisis In...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Matter Of Time The Justice Department is prepping...
The ad server SpotX and ad verification company DoubleVerify have flagged a new type of fraud they’re calling “verification stripping.”...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. TAM Jam Programmatic advertising will make up 83% of...
There’s a storm cloud darkening Criteo’s sunny Q3 earnings (33% YoY growth ex-TAC to $234 million), in the form of...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Tech Testifies Washington, DC, politicians grilled Facebook, Twitter and...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Carrying Bricks Walmart wants to ramp up its ad...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Unstoppable Big tech may be under scrutiny in Washington,...