Oracle is sprucing up its customer data platform, CX Unity, with a little machine learning. The platform will now support...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Ad Cloud Out Adobe is charging ahead with its plan to...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Ad Cloud Out Adobe is charging ahead with its plan to...
YouTube’s quest to siphon TV budgets took another couple of steps Wednesday, when the video platform unveiled “advanced contextual targeting”...
Instagram Tuesday began adding artificial-intelligence-powered automatic captions to videos on its IGTV long-form video destination. The feature will start off...
Facebook expanded on the automotive inventory ads it introduced in January 2019 by introducing the ability for dealers to drive...
InfoSum, a UK-based data platform that allows companies to match data in a privacy compliant-way, has raised $ 15 million...
Twitter extended the ability for all users to hide replies to their tweets last November, and it officially rolled out...
Brands are pumped about the connected TV opportunity. But without the ability to measure campaigns with the same level of...
After a tough Q2, McDonald’s sees an opportunity to grow market share and accelerate recovery by bolstering its marketing spend....