The French ad-tech company Pubstack said Wednesday it raised $2.3 million in seed funding from two VC firms and a...
AdExchanger
Yelp is moving from targeting your local corner restaurant to businesses with hundreds or thousands of locations.Tom Foran, Yelp’s SVP...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Illegitimate Interest? European regulators are circling real-time bidding companies, claiming...
CalMatters reports nonpartisan, in-depth stories about California state politics on a nonprofit budget – and it needed a tech stack...
Facebook is putting out the welcome mat for professional content creators by diversifying the ways they can earn revenue on...
You are what you watch.On Tuesday, smart TV data company TVadSync, which uses visual automatic content recognition (ACR) technology to...
LiveRamp pioneered data onboarding, the technology to match anonymized online user cookies and mobile IDs to real-world consumers and offline...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Drinking Up Data AB InBev, the beer and beverage conglomerate,...
While big brands are slowly shifting their budgets toward digital media, small businesses are fueling the growth of internet ad...
Consumer food preferences are changing almost as quickly as their media habits. For 130-year-old packaged foods brand Del Monte, keeping...