Facebook set aside $3 billion for a potential FTC fine, the company revealed Wednesday when it announced its first quarter...
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Brave, a privacy-centric web browser, launched its advertising and user rewards platform on Wednesday. The Brave browser debuted three years...
With its $4.4 billion acquisition of Epsilon/Conversant, Publicis Groupe becomes a data controller – and that ups the regulatory ante under...
Dentsu Aegis Network’s media billings grew 28% in 2018, according to benchmarking firm RECMA, making it the fastest-growing media group...
“The Sell Sider” is a column written for the sell side of the digital media community.Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Remember Oath? Verizon Media Group, the company formerly known as...
Snap is seeing a nice bump from performance advertisers.The platform said Tuesday that its revenues from direct-response buyers doubled over...
On Tuesday, the IAB Tech Lab explained how it would start phasing out the decade-old Video Player Ad-Serving Interface (VPAID)...
Twitter is angling for its sliver of the performance advertising pie dominated by Facebook and Google.A top priority for the...
The two minutes of television inventory sold by multichannel video players (MVPDs) – which can be made addressable by targeting...