A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... AdExchanger: OriginsAdExchanger: Crisis In Ad City (Part I)AdExchanger: Crisis In...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pulling The Knockoffs Business Insider’s service-focused programmatic strategy helped...
Alphabet's headlong revenue growth continues to prove durable in spite of brand safety concerns, EU regulatory pressure, Russian election meddling...
The Trade Desk on Wednesday made its first-ever acquisition when it bought the cross-device identity graph company Adbrain, adding a...
After a string of lackluster quarters, Twitter seems poised for a rebound and potential profitability, with early plans to launch...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Welcome to AdExchanger Talks, a podcast focused on data-driven marketing. Subscribe here.The basic structure of agencies hasn't changed much in 20 years,...
Atlantic Media-owned Quartz is unapologetic about the absence of pre-roll on its properties.“It’s the reason we don’t support standard ads...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Agencies Are People Too LiveRamp will let agencies make...
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is by Paul Bannister, co-founder and executive...