The finalists for the 2022 IAB New Zealand Digital Advertising Awards have been announced following a record number of entries....
advertising
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Smash Like And Subscribe! Seemingly every business and investment...
The data clean room category is like wet cement right now. And Snowflake is writing its name everywhere. On Monday,...
Marketers are ensuring the ghosts of Christmas past don't return to haunt them this holiday season as they are expected...
Performance marketers have heretofore been reluctant to explore the waters of out-of-home advertising, and with good reason: By and large,...
Roughly a year ago, Snowflake launched its Media Data Cloud, a suite of solutions built specifically to serve businesses with...
Sponsored post byDave Osbornhead of North America commercial and global partnerships, Xandr XandrSPONSORED BY:As consumer behavior continues to evolve, so...
As technology and industry self-regulation converge to make supply and demand path optimization more seamless and efficient, we need a...
Seraj BharwaniChief Strategy Officer“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital...
Though relatively new to the advertising industry, Dallas-based Mary Monroy has found a unique merging of her interests as an...