Edible Arrangements Uses Digital Tactics To Deliver More In-Store Traffic

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Edible Arrangements is best known for its fresh fruit and chocolate arrangements, many of which are gifted at the last minute for holidays or anniversaries. Although 65% of Edible Arrangement’s business comes from ecommerce, the brand wants to drive visits – particularly from repeat customers – into its 1,200 local store franchises. “No one’s goingContinue reading »

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