While broadcaster ProSieben owns about a 30% share of the German TV market, it’s looking to expand its influence in...
Amazon
Walled gardens are cropping up across the digital ecosystem. “It’s just the way the world is going to be for...
This is the latest installment in "PII," a series featuring the talent that makes the wheels turn in our data-driven advertising...
Like its competitors, IBM is acquiring and building a video stack. Instead of focusing on media execution, however, IBM is...
Amazon's ad business is gaining steam. In 2016, the company ramped up its DSP, Amazon Ad Platform, and began to market...
Amazon’s four-year-old header tag is going server-side, making it among the first header tag solutions to move to the faster,...