Amazon Studios has a new head of marketing. The company named Warner Bros. veteran Sue Kroll as its new chief,...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Playing The Game Amazon took its first real...
With brands pulling back on advertising during this period of economic uncertainty, Snap, Meta and Alphabet have all reported disappointing...
The Amazon Marketing Cloud (AMC), which emerged from beta last year, is at the beating heart of Amazon’s advertising ambitions....
As it experiments with checkout-free and pay-by-palm technology to streamline the shopping experience (and maybe collect some additional user data),...
Certain streaming platforms have been off-limits for advertisers. But that's about to change as Netflix and Disney+ put the finishing...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Unbeatable You The podcasting business is colliding...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. EA Or Nay? EA Games is looking for...
Amazon's audio livestreaming platform Amp announced its first-ever sports programming, under the brand Fast & Loose, premiering at the Formula...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Leaked Sneak Peek The TV industry waits with...