Media Agency OMD has become the first partner to test machine learning solutions with Google’s Performance Max. With an ever-growing...
automation
Ad agencies are understaffed and their clients – small businesses in particular – often don’t have the time or the...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Google’s $ 18 Billion Offer Almost exactly one...
At Tuesday's ONE22 conference, NBCUniversal shared its second update on its ad tech stack One Platform’s developments for its clients....
The podcast market is growing like crazy, with ad spend set to break $ 2 billion by 2023, double the...
The synergy was almost too good when Data Robot's Chief AI Evangelist Ben Taylor and BEN Group's CEO Ricky Ray...
A weekly comic strip from tk The post Comic: To Automation And Beyond appeared first on AdExchanger. AdExchanger
Agencies spend too much time doing manual work. One of the biggest time sucks? Transferring data files between enterprise systems...
Lomit Patel, VP of growth at IMVU, a 3D avatar-based social networking universe, was already planning for an economic downturn...
College-age consumers shouldn’t be too hard for advertisers to find, since many are, not surprisingly, on college campuses. But most...