AUCKLAND, Thursday: School Road Publishing has launched a digital platform to enhance its eminent Woman magazine brand. Woman+ is an...
Better
Oleksii BorysovVP of Product“The Sell Sider” is a column written by the sell side of the digital media community. Today’s...
The creator economy has arrived, and there's no turning back. Whalar, a creator commerce company that is powering the creator...
Programmatic advertising can be notoriously complex. But in the streaming category in particular, there is ample opportunity to improve transparency,...
Media standards are needed to help guide buyers on where to invest and help publishers and platforms do better themselves....
Brands without scalable first-party data are turning to retailers to connect directly with customers. At the same time, writes Andreas...
Susan TillouSVP, Global Head of Partnerships“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on...
Amazon has been running a series of spots across Europe encouraging consumers to buy gifts and objects using its platform...
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem… The post Comic: Time To Do Better appeared first on...
Ruby ResendezDirector, Digital SolutionsStirista“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s...