For the last two decades, London's iconic Phonica Records has been the place for vintage vinyl fans who've devoted their...
Boots
Every brand is tempted to create its own version of Timberland's new tagline, "This Is Not a Boot." Whether that...
As the cost of living crisis bites, British health and beauty retailer Boots is promising its "most affordable Christmas ever"...
Since January, British health and beauty retailer Boots has been transitioning its brand purpose from one based on making people...
Return on ad spend (ROAS) isn’t as valuable of a performance metric as many marketers believe. Richard Russell, VP of...
For Christmas this year, Boots, the Walgreens (WBA)-owned British high-street health and beauty retailer, will introduce a new form of...
"From crying in the shower to feeling nature's power" states the song that accompanies Iceland's tourism promotion to lure people...
Vineet Mehra is exiting his role as the chief marketing and customer officer of Walgreens Boots Alliance, Adweek can confirm....
When Anisha Raghavan landed the Walgreens Boots Alliance role, she was originally not looking to become a CMO just yet....
Walgreens Boots Alliance, a global retail and pharmacy company that brought in $ 139 billion in 2019 revenue, has renewed...