“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. ...
brand
Fashion retailer Scotch & Soda aims to bring customers back to its stores with a new brand identity that incorporates...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Mountain Of Money When ViacomCBS promoted Paramount Plus ahead...
Online pet retailer Chewy is no stranger to brand tie-ups and its most recent partnership is with one of the...
TikTok offers fertile ground to build a media brand. Ten weeks after launching on TikTok, fashion-focused media brand Rag Report...
The demand for consumer-packaged goods in the wake of Covid-19 continues to upend the regular patterns that connect commerce and...
In an historic move, organizers of the Tokyo Olympics games have decided to keep foreign spectators away from the summer...
While every brand seems eager to discuss diversity, equity and inclusion throughout February and March, far fewer have built their...
Pringles is adding a new "flavor," of sorts, available to anyone who has roughly $ 600 to spare on an...
When plant-based food brand LikeMeat drops the following tagline--"Apparel to keep your nuggets warm"--that's exactly what it means. Get your...