By Jenna Mielnicki, Senior Vice President & Head of Marketing Solutions, LEARFIELD This summer marks the 50th anniversary of Title...
Brands
Soccer is now one of the Big Four sports in the U.S., and it happened while marketers weren't looking. Football...
Since debuting in 1969, Nerf has never had a mascot. That tradition ends now. Today, the toy brand unveiled Murph,...
Throughout the years, brands have struggled to showcase an authentic commitment to LGBTQ+ communities not just during Pride, but all...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
The all-out war unleashed by russia (yes, lowercase) has devastated Ukraine in so many ways. By mid-May, more than 6...
Even if the TV is turned off, commercials might still play on ad-supported streaming services, wasting brands about $ 1...
Crypto-driven search engine Presearch has been on a growth curve since launch in 2017. Now, it's rolling out a new...
A tide of sound buoys college softball. The background of its tournaments consists of a steady stream of chants, songs...
In the picturesque, Colorado foothill town of Nederland, a festival called Frozen Dead Guy Days recently drew more than 20,000...