Let’s tie together the loose threads inside Google’s advertising, analytics and retail merchant businesses. Those threads are loose because the...
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Call it a major GMC oopsey. Google Merchant Center (GMC), Google’s hub for commerce advertising and analytics, has been accidentally...
Some ecommerce pros were surprised recently to log in to their Google Merchant Center and see the “Feeds” tabs gone....
Demand-side platform The Trade Desk began letting buyers test a new product called SP500+, which lets brands target a group...
Cookies, who? Agencies aren’t panicking about the end of third-party cookies anymore, because clients aren’t panicking – or procrastinating as much....
Alphabet’s relentless revenue growth didn’t stop for a pandemic, a global recession or a YouTube boycott – and it sure didn’t...
These days, the safest bet is that a sizable portion of the ads you'll consume in the coming weeks will...
Pew Research Center mined data from its survey of 2,548 U.S. adult Twitter users in May 2021 about their experiences...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Hypocritic Oath Crisis pregnancy centers, a deceptive moniker...
Political content being prevalent on Twitter probably doesn't come as much of a surprise, but the extent to which it...