AppLovin is one of the most well-funded indie ad platforms out there – and it’s growing like a weed.The mobile ad...
China
It looks like China is not the ultimate exit for ad tech.Late Tuesday evening, app marketing platform AppLovin said that...
Breaking into the China market requires feet on the ground painstakingly building direct relationships with local players, a fair amount...
Tencent doesn’t like it when WeChat is called a walled garden, even though it has all the markings.“This is a...
Chinese tourists spent $35 billion dollars in the US in 2016. WeChat parent company Tencent rolled out a suite of...
You’ve got to be a tough cookie and have good fortune to crack the China market. And success in other...
The Chinese ad tech acquisition drumbeat continues.On Wednesday, Shanghai-based private equity firm Innotech bought data aggregator and discrepancy management company...
"Demand from ecommerce companies expanding into global markets has grown rapidly and now accounts for more than 30 percent of...