One of the buzziest campaigns of the holiday season so far is Coca-Cola's artificial intelligence (AI) reboot of its classic...
CocaCola’s
Last week between the rose-fueled networking sessions and adtech-funded yacht parties at the Cannes Lions Festival, Coca-Cola and Ogilvy bagged...
This is sure to be a big year for The Coca-Cola Company, which is gearing up to sponsor huge events...
Coca-Cola has rolled out its third generative AI initiative of the year, this time as part of a global holiday...
Since introducing "Real Magic" as its creative brand platform in September 2021, Coca-Cola has been on a journey of exploration...
After Coca-Cola spent 11 months reviewing its global marketing, the iconic advertiser finally found a winning partner in the world's...
Coca-Cola is on "a new journey" as a company in how it intends to engage and sell to consumers using...
Coca-Cola is adding an extra kick to its classic sodas with a line of coffee-infused drinks that are hitting American...