Zynga is buying in-app growth and mobile monetization platform Chartboost for $ 250 million. It’s an excellent exit for a...
Company
WebMD and Medscape parent company Internet Brands is set to acquire PulsePoint, a New York-based programmatic platform focused on healthcare...
In Kodansha's century-plus of business, the publisher has introduced audiences to iconic titles like Attack on Titan, Akira, and Pretty...
AppLovin is hoping to get some lovin’ from a white hot public market that’s been rewarding technology stocks with massive...
AppLovin, a mobile app developer and tech platform, hit the Nasdaq today at a valuation of $ 28.6 billion. Top...
Even though The Weather Channel’s advertising business remained strong during the pandemic, relying on advertising alone is risky for a...
Add another ad tech IPO to the pile, folks. DoubleVerify filed its S-1 Wednesday (read it) in its bid to...
Bucking the consolidation trend, creative ad tech company Polar is spinning out its buy side-focused programmatic offerings into a standalone...
Job insights platform Glassdoor expanded upon the tools it introduced last September to help its users better understand diversity, equity...
The insurance market is highly competitive, with big marketing budgets and highly recognizable mascots – like the Geico gecko and...