OpenAI’s ChatGPT will launch a web search engine. Plus, this year’s $ 12-billion-plus deluge in political advertising has priced brands...
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CANNES, France--Eight months after tech giant Globant acquired Gut, ADWEEK's Breakthrough Agency of the Year, the digital consultancy is making...
Equativ, a supply-side platform headquartered in Paris and New York, is acquiring Sharethrough, another SSP with a strong North American...
Digital-native brands are racing to break free of their social media roots to reach a broader base of US customers....
Audio platform Spotify made its first appearance at NewFronts week on Wednesday evening, part of a larger bid from the...
Mars Petcare's Sheba is offering some adorable counter-programming to March Madness by enlisting eight felines with huge TikTok and Instagram...
HyphaMetrics is integrating its own data with viewing data from measurement provider Samba TV as part of a new panel...
R?my Martin, a nearly 300-year-old French cognac brand, is pursuing cultural relevance during a game that has historically strengthened America's...
The winning teams of the 2022 U.S. Young Lions competitions have been announced, with teams from BBDO and Havas, McKinney,...
Reddit's past had little to do with video, but its future may depend on it. The social media platform, best...