Over-the-top may be the new hotness, but sellers need to prove it before advertisers will really start to bite.On Thursday,...
connected TV
"On TV and Video" is a column exploring opportunities and challenges in advanced TV and video. After this exclusive first look for subscribers, the story by...
Telaria has more than tripled its stock price since Mark Zagorski took over as CEO almost two years ago. Telaria’s...
The programmatic video ad tech provider Telaria earned $55.2 million in 2018, up 26% from the year before, with total...
The Trade Desk’s growth streak shows no sign of diminishing, with revenue of $477 million in 2018, a 55% increase...
Marketers were slow to move their advertising dollars from desktop to mobile, but they are transitioning to connected TV more...
Connected TV: Intuit is getting into it. But the financial software company is not giving up on television’s biggest tentpoles....
LiveRamp has added connected TV IDs to IdentityLink, its cross-device identity graph, the company said during its Monday Q4 2018...
Taptica will acquire RhythmOne for $176 million in an all-stock deal, the companies said Monday. The mobile ad tech firm...
The Trade Desk reported Q3 revenue of $118.8 million, a 50% year-over-year increase. The company has maintained growth of 50%...