The headache of creating and scaling video across multiple connected TV platforms is real.Innovid launched its antidote on Thursday, a...
connected TV
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.Today’s column is written by...
Television advertising is turning gray, but TV data is here to brush in the color. At least that’s the take...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.Today’s column is written by...
The Trade Desk recorded revenue of $112.3 million in Q2 2018, a 54% increase from the same period last year,...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.Today’s column is written by...
Video supply-side platform Beachfront Media is expanding its partnership with White Ops, the digital verification vendor that specializes in bot...
Sinclair Broadcasting, the largest owner of television stations across the nation, is letting local advertisers buy connected TV in a...
Advertisers spent $1.55 billion on The Trade Desk’s platform in 2017, helping the DSP grow its annual revenue 52% to...
Although connected TV buyers have become pretty sophisticated at targeting and delivering an ad to individual users, managing frequency across...