“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written...
COVID19
This is the ninth in AdExchanger’s “Meet the CDPs” series. Read previous interviews with mParticle, Acquia-owned AgilOne, Amperity, Segment, ActionIQ,...
Lomit Patel, VP of growth at IMVU, a 3D avatar-based social networking universe, was already planning for an economic downturn...
Publicis Groupe, after years of struggling in North America, was on its way back to positive performance at the beginning...
Media agencies are the No. 1 partner that brands are reviewing as COVID-19 rocks their marketing plans. Sixty-three percent of...
As COVID-19 cases spike across America, the joyous reopening is on pause. (Unless you’re Disney World, because apparently the virus...
A firm handshake is an integral part of the B2B sales and marketing cycle … which is kind of tricky...
It never ends. COVID-19 outbreaks and lockdowns of varying degrees in states such as Texas, Florida, Arizona and California mean...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
“The Sell Sider” is a column written about the sell side of the digital media community. Today’s column is written...