Snapchat teamed up with Adcolor to form the Snapchat Creative Council, a team of top Black creatives who will focus...
Creative
Ad creative can be a bigger driver of performance for app advertisers than audience-based targeting or segmentation. “We can make...
AUCKLAND, Today: The Marketing Association has engaged MDS AdSchool programme leader Kate Humphries to conduct a one-day Mastering the Creative...
For the majority of his career, Danny Robinson has worked mainly in creative roles. However, since May 2018, he has...
Wieden+Kennedy and Goodby Silverstein & Partners alum Jason Campbell is headed to Translation as the agency's executive creative director. Campbell...
Building material supplier ITM has appointed Stanley St as its new creative agency. Juliana Raven, national marketing magazine at ITM...
Jam City is jamming, despite COVID-19. The LA-based casual mobile game studio plans to hire artists, producers, data analysts and...
The analytics startup Civis was founded in 2013 with roots in political data and targeting and has since transitioned to...
As Targeting Becomes Old Hat, Ad Tech Turns To Creative Marketing and ad tech companies are becoming more involved in...
Dynamic creative advertising technology is becoming more personalized.Forrester ranked Jivox, RevJet, Thunder, Clinch and Celtra as “leaders” in its first-ever...