Editor's note: Today's column is part of a series with Snap on augmented reality. Below, Christin Klein, U.S. head of...
Crowded
Livestream video shopping is the latest elusive “holy grail” in online marketing. Marketers want it; they’re willing to pay for...
Even during a pandemic, 2020 has shown that brand collaborations aren't going anywhere. Brands teaming up on campaigns or products...
The marketing data company ALC, which started out 40 years ago creating consumer segments for direct mail advertisers, relaunched Tuesday...
This is the sixth in AdExchanger’s “Meet the CDPs” series. Read previous interviews with mParticle, Acquia-owned AgilOne, Amperity, Segment and...