AUCKLAND, Friday: Digital screen specialist Go Media has produced a new giant work in Napier – starring Harcourts. Recently appointed...
digital
Arete Research’s Richard Kramer and Rocco Strauss predicted a reckoning in the year ahead for companies that depend on digital...
Early this football season, the National Football League began shifting tactics to engage younger fans on social media as people...
Out of Home company Go Media has just reached 90 digital screens with its latest screen in Napier. Recently appointed...
S4 Capital’s Sir Martin Sorrell is speaking at AdExchanger’s Industry Preview in New York on February 7. Click here to register....
How should the ad industry treat consumers’ call for data privacy? The IAB, ANA and 4A’s are at odds on...
Growth marketing firm Power Digital has acquired marketing consultancy Sproutward to strengthen its data and analytics chops. The acquisition is...
A probabilistic and iterative model like the digital twin of the customer (DToC) may be more useful during uncertain times,...
AUCKLAND, January 1: Deloitte Digital Creative New Zealand has announced the appointment of Priyanka Patel as programme director. Deloitte MD...
HAMILTON, January 1: Waikato-based PR agency HMC has announced the promotion of Rosie Miller to senior account manager – marketing...