As the pandemic has forced more and more companies to fast-track planned digital transformations, one tech giant is undergoing its...
digital
JCDecaux has launched a ground-breaking new proprietary creative effectiveness tool, JCDecaux OPTIX, which uses machine learning to review the visual...
The line between publishers and creators continues to blur, and Pico wants to help monetize it all. Since its launch...
Mi9’s General Manager Rhys Heron writes about the upcoming IDFA and cookies changes from Apple and Google, and how these...
The German car giant Mercedes-Benz has been on a three-year journey of digital transformation since linking up with Publicis Groupe...
LONDON--The beauty brand Avon has made its debut on TikTok through a new #LiftLockPop campaign that will "help Avon reach...
IAB New Zealand total digital advertising revenue grew by almost 7 percent in 2020 over the previous year. (Source: IAB...
Bustle Digital Group, the publisher of nine titles including Bustle, Elite Daily, Input, Inverse, Mic, Nylon, Romper and The Zoe...
How to manage the tradeoff between personalized advertising and privacy is a familiar debate. Whether personalized advertising – or advertising,...
Internet advertising made a huge rebound in Q4, growing 29% YoY to $ 45.6 billion, according to the 2020 IAB...