What do people do when they’re mostly stuck at home? They stream, they game and they eat pizza. Papa John’s...
digital
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
For years, advertisers and publishers waited for a transition to video that always glinted right around the corner. Promises of...
Unlike the 2008-2009 recession which had a similar impact across all businesses, the economic effects of the coronavirus pandemic has...
Subscribe to AdExchanger Talks on iTunes, Google Play, Spotify, Stitcher, SoundCloud or wherever you listen to podcasts. When Merkle launched as a direct and database...
An IAB report on COVID-19’s impact on ad pricing, released Thursday, found that the impact of sell-side CPM declines vary...
After years of sitting on the programmatic-video sidelines, ESPN is tagging in.The sports network started selling video programmatically for the...
A few years ago, marketers paid for 1.8 trillion display ads that were never seen! And this has continued! Marketers...
Socius makes its easy to include advertisers with native ads a as well as sponsored stories. Recently Socius has raised...