GDP vs. ROI One long-standing concern among investors is that ad-dependent businesses – even the largest ad platforms – are tethered to...
Economy
The Ugly Ad Tax Pretty privilege is real, even for ads. Per Adweek, a recent update in X’s ad quality...
This post was created in partnership with Nielsen For today’s most innovative companies, creators have become essential partners in both...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. More Like Fixalate, Amiright? Pixalate just published its...
The Latinx population is one of the fastest-growing U.S. demographics, making up nearly 19% of the U.S. population. It is...
On this episode of Brave Commerce, Sucharita Kodali, vp and principal analyst at Forrester, returns to the podcast to discuss...
Atlanta keeps maturing in the creative agency world and Brandon Rochon is one of the city's new transplants helping it...
Immersive advertising isn't just a game anymore. That's true on several levels since the drive to "immersion" in media intersects...
Cryptocurrency has an image problem. After a wave of momentum and buzz, including a Super Bowl 2022 full of crypto...
So what's next after a viral video? How does a creator turn their content into a business or jump-start their...