On April 9, there is a boycott of Twitter. According to Amnesty International, every 30 seconds, a woman is abused...
effective
People riding in the back of an Uber or Lyft are a captive audience to ads being flashed across the...
With a perennial price tag in the millions, Super Bowl ads have long generated huge debate about when--or even if--they're...
“The Sell Sider” is a column written for the sell side of the digital media community. Today’s column is written...
Google’s announcement on Monday that cohort-based advertising can be nearly as useful as third-party cookies raised a few ad tech...
Google’s been busy in the Privacy Sandbox. Consider: Google’s Chrome browser has a new bird-themed proposal called FLEDGE that builds...
Performance marketers don't have the luxury of not making the sale, so when business buyers and consumers migrated online during...
Special Group’s ‘Good Morning World’ campaign for Tourism New Zealand has been named world’s most effective at the Global Effie...