Pinterest wants to own the moment when consumers have an idea of what they want, but haven’t committed to a...
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Nielsen entered into a definitive agreement on Wednesday to acquire indie attribution company Visual IQ.Terms of the deal, expected to...
Megan Pagliuca, former boss of Omnicom-owned Accuen, has become the first-ever chief data officer of Hearts & Science, where she...
Advertisers aren’t the only ones irritated by hidden fees and undisclosed inventory sources. Dataxu is claiming it’s been victimized by...
Demand-side platform The Trade Desk wants a bigger slice of TV ad budgets.The company on Thursday rolled out a connected...
The latest fire at Facebook has been lit by Russia, which allegedly bought ads to destabilize the US, and the...
Facebook’s decision to disable segments around self-reported user information, including employers, won’t significantly change the amount of spend the platform...
Charles Stryker, CEO of Venture Development Center (VDC), died Sunday following an accident.A mover and shaker in the field of...
Before Tinder, Plenty of Fish and OKCupid – even before the advent of the mobile ecosystem – there was eHarmony....
Remember that consortium led by LiveRamp, MediaMath and AppNexus to develop a cookie-based identifier that could be used consistently across...