U.S. advertising spending is growing faster than analysts thought it would back in December, according to a forecast released by...
forecast
If you’re sick of hearing about the volatile macroeconomic environment, Magna has some decent news. The US ad market is...
Watch some of ADWEEK's newsroom leaders as they open up about what trends and events they expect the marketing sector...
AUCKLAND, Today: Dulux has celebrated the 15th anniversary of its annual Colour Forecast at a series of events held across...
US media advertising sales surged 4.4% in Q2 after two weak quarters, beating June expectations of 3.6%. Full-year spend for...
Advertising investments should grow 5% this year, according to a new industry forecast released today by analyst Brian Wieser. Marketers...
Despite a sluggish macroeconomic environment and jittery consumers and businesses, US media ad spend is expected to increase by 3.4%...
PlaceMakers, Dentsu & Hivestack: Leveraging Dynamic Creative Optimisation (DCO) to power Programmatic digital out of home (DOOH). Programmatic digital out...
The photo messaging app reported $ 1.3 billion in revenue in its Q4 2022 earnings report on Tuesday, which represented...
Excluding U.S. political advertising, advertising revenue grew by 6.5% in 2022, according to WPP media investment arm GroupM's 2022 year-end...