Despite a sluggish macroeconomic environment and jittery consumers and businesses, US media ad spend is expected to increase by 3.4%...
forecast
PlaceMakers, Dentsu & Hivestack: Leveraging Dynamic Creative Optimisation (DCO) to power Programmatic digital out of home (DOOH). Programmatic digital out...
The photo messaging app reported $ 1.3 billion in revenue in its Q4 2022 earnings report on Tuesday, which represented...
Excluding U.S. political advertising, advertising revenue grew by 6.5% in 2022, according to WPP media investment arm GroupM's 2022 year-end...
Sponsored post byNick MangiapaneChief Marketing Officer and Head of PartnershipsCommerce SignalsSPONSORED BY:It’s no secret the holiday season is a key...
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem… The post Comic: The Forecast appeared first on AdExchanger. AdExchanger
The Out of Home Media Association Aotearoa (OOHMAA) has reported a solid start to 2022, with quarterly revenue performance up...
U.S. ad sales were recovering nicely after a pandemic-induced downturn and subsequent uptick. But the latest forecast, while not trending...
"On TV & Video" is a column exploring opportunities and challenges in advanced TV and video. Today's column is by...
With advertising demand in overdrive, S4 Capital has seen a growth of almost 90% in reported revenue for the first...