Axel Springer announced a multiyear partnership with video monetization platform Connatix to create new contextual video ad inventory on certain...
Going
In 1933, the United States stumbled into the worst year of the Great Depression. A quarter of the population had...
Why DoubleVerify is acquiring Scibids. Plus: How the ascent of YouTube TV has led CTV advertisers to land premium inventory...
In an exclusive interview, Ann Hand, CEO of esports community and content platform Super League Gaming, shares her insights on...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Voyage Of Discovery Newspaper publisher Gannett is...
//www.youtube.com/watch?v=aCqXRMmrNko AUCKLAND, Today: The latest campaign from 2degrees and TBWA\NZ Value for the Ages goes back to 536 AD,” the...
As marketers from around the world pack their bags to head to the C?te d'Azur, we wondered: What's the carbon...
MadHive, the CTV ad buying platform, announced a $ 300 million investment from Goldman Sachs. It hopes to add more...
The new hot trend in platform advertising is to put the machines in charge of everything. It’s true of Google,...
American retailers now see themselves as media companies. But in their publisher guise, retailers are in a strange and giddy...