Google will not make FLoC-based cohorts available for testing in countries where GDPR and the ePrivacy Directive are in effect....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Bring It, Joe Google is certainly going through the...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
On Tuesday, StopPress joined a Google press call in which the tech giant revealed details on how it fought bad...
Google announced it will collect only 15% on payments made to developers through its app marketplace, the Google Play Store,...
A week after Google took a bat to email-based identifiers, the company announced it would rollout new tools to help...
Google drew a line in the sand on March 3rd, when it said it wouldn’t build or support cross-site identifiers....
The post IAB ALM: Google Did A Thing, But That’s Not A Reason To ‘Lose Our Minds” appeared first on...
LONDON--Easter egg hunts are pretty much confined to people's backyards this year--but Cadbury's has created a lockdown solution for those...
Less than a week after Google's latest privacy bombshell, the IAB Tech Lab, a nonprofit focusing on solutions for brand...