March 28, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Google To Release Brand Safety Blocklists That Update Themselves Automatically

Google is adding a new tool to its suite of advertiser controls that aims to make it easier for ad buyers to dynamically block the sites and domains that don’t meet their brand safety standards. These dynamic exclusion lists, announced on Thursday, will be available to all Google Ads users “within the coming weeks,” whichContinue reading »

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